Located in Detroit’s iconic Renaissance Center, Franco was launched in 1964 and has been a leader in the public relations industry since. Deeply rooted within the company history, this workspace serves as an immersion for employees and clients alike in the culture that started it all. A custom 2-dimensional graphic installation of founder Tony Francos’ photograph and mission greet visitors with the core values that have fueled his team’s success throughout the decades. A celebration of the brand’s palette of psychedelic patterns reminisces the groovy ‘60s and the energy of the firm and its individuals.
Warm wood textures, rich leathers, and subtle pops of red throughout this space create a sophisticated yet dynamic aesthetic. To maintain the energy and open flow of this office while providing functional private spaces, acoustically dampening clear-flex strips section off small meeting rooms for the team to gather. Casual collaborative hubs are strategically stationed throughout to enhance the team’s creative process and opportunity for innovation.